Art director / Creative director / Designer
Art director / Creative director / Designer
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SQUEEZE MUSIC/NOMRA Co.,Ltd, Ginger Design Studio, monopo, Gogyo
I joined as the art director and designer. I designed the UI/UX and visual communication and was also a part of creating the concept itself.
We wanted to create the world's first jukebox that will make it possible to 'taste' music. SQUEEZE MUSIC is a jukebox juice maker that will automatically analyze songs and blend drinks according to the mood of the song chosen. In the end, you will get a blended juice based on the mood of the song.
How to use Squeeze music
1.Choose a song.
2.Let the app analyze the mood of the song.
3.The machine creates a juice according to the mood.
4.Enjoy the juice.
This work has among other news outlets been featured in articles for REUTERS and Quartz as well as in SPUTNIK radio from Russia. This product got grand prix in the Music Hack Day 2015 in Tokyo. Our team redesigned and updated this product in 2016. We got Good Design Award in Japan 2017.